la faccia della maratona

la faccia della maratona

Un progetto di almostthere e Marco Craig, che prende vita nell’ambito di Milano Marathon 2017. I partecipanti, selezionati tramite un casting precedente l’evento, vengono ritratti al momento dell’arrivo della Maratona. Lo shooting fotografico è realizzato in un set che riproduce l’effetto dello studio, 20 metri dopo la linea del traguardo. In questo percorso, fatto di persone…

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running and nutrition. in Rimini. 7’s gió no, don’t sit down!

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  We all wake up early every morning but only the bravest ones get out of bed early on holidays! 7am it’s not just an hour, it’s a lifestyle, an hour when the magic happens! “7’s gió no” in milanese dialect means ‘Don’t sit down’. For us it means: move. Our aim is to encourage…

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Orthopedic surgeon, chiropractor, physical therapy, ultra sounds, deep tissue massage! Does this sound like the schedule of a professional athlete?

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Someone who constantly practices a physical activity to stay in shape, or a sport with the intention of bettering their performance, may incur one of these misadventures: sprain, stress fracture, bursitis, plantar fasciitis, tendinitis, etc. We immediately understand what a diagnosis ending in -itis means: we have a long recovery ahead.  Pain and common sense…

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Finishers

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The marathon has precise rituals. The training, choice of clothing, course analysis, race tactics, and the race itself, obviously. But the most iconic, symbolic and memorable aspect is without doubt, the finish line. The finish line with the differing expressions of the different runners. Even suffering has its own liturgy of expression. The way it…

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